Monday, April 25, 2011

Just Call Me Angel

This Toyota Highlander commercial has me laughing every time I see it. The ad does a great job showcasing the car's exterior, interior and special features, but what it does best is tap into humor that everyone can relate to. The YouTube video is called the "Kid Cave --Toyota Highlander Commercial". The back seats of the car are meant for the kids to enjoy themselves and have their own space. Many times, parents will purchase a car with a DVD player to keep the kids quiet...but in this case the kid uses the DVD player and headphones to escape from any potential obnoxious behavior by the parents. The looks the two children exchange are priceless. The commercial's casting agents did a great job nailing the characters of this ad as well. Everything is well done. The ad is memorable and gets the point across with it's tagline, "Just because you're a parent, doesn't mean you have to be lame."

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